Marketing: A little outside the box.

Gator and Herman's first movie on youtube.com

Gator McBumpypants and Herman’s First Movie is on Gator McBumpypants’ Youtube.com channel.

Since my writing life is completely consumed with promoting Gator McBumpypants Hears a Scary Noise this week, I’m jumping off schedule and continuing to talk about promoting your book. I announced my kindle free days everywhere I could think of yesterday, so how do I keep the internet’s attention today?

I stepped away from writing today and explored a couple other art forms. I took some pictures that didn’t get used in the books (book 2 coming soon!) and made a little youtube movie. One of the fun things that you can do with google+ is create a youtube channel. I made one for myself and a separate one called Gator McBumpypants and Friends.

Making the movie in Windows Live Movie Maker was pretty straight forward once I figured out that I could speed up the picture rate by using fractions in the duration box. The hardest part was picking some music since the program didn’t include music editing and just started the music choice from the beginning. Luckily, I have a large library of music I wrote, so I don’t have to infringe on anyone’s copyright.

This first film is just a quick, fun promo. I plan to do more with pages from the book and perhaps reading the first few pages. I’ve seen some really nice book promo videos online. I think video is a great way to get people excited about your book. Check out Michelle R. Eastman’s promo video for The Legend of Dust Bunnies, a Fairy’s Tale. Andy Mulberry did a really nice interview with Michelle R. Eastman on her blog andymulberry.com/blog

I also went over to RedBubble,com and made some Gator McBumpypants merchandise.

Gator McBumpypants baseball shirt from RedBubble.com

What about a fun T-shirt?

Gator McBumpypants tote bag from RedBubble.com

or a lovely tote bag?

A Gator McBumpypants coffee mug from RedBubble.com.

or enjoy your hot beverages with Gator McBumpypants and his friend Herman the baby pterodactyl.

RedBubble is a great site where I’ve set up a portfolio of my photography. They will put my photos on a variety of merchandise including t-shirts, sweatshirts, stickers, cards, pillow covers and the adorable items shown here. All would make great gifts! It is also, yet another social media site with a nice journal entry space where I’ve been letting people know about my kindle free days.

So, to sum up, book promotion doesn’t have to be hitting people over the head with your book and free kindle days announcements, it can be fun promotional art projects that then give you an excuse to go post about them on all your social media sites.

Anyone else found promotional ideas that are a bit outside the box?

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