No Contest for Content

Last week I missed my Sunday visual poetry due to a very fun and special family birthday party, so today I’ll be exploring two homographs: Content and Contest.

A blackout poem using purple sharpie on clear plastic over a random page from Rose Windows by Painton Cowen.
Dwelling Entirely in the Slime of the Earth by Maria L. Berg 2022

Content & Contest

Let’s start with a quick overview of the meanings of our homographs from dictionary.com. Each of these has two pronunciations as well.

Content (kon-tent): Usually contents.

  1. something that is contained: the contents of a box.
  2. the subjects or topics covered in a book or document.
  3. the chapters or other formal divisions of a book or document: a table of contents.

something that is to be expressed through some medium, as speech, writing, or any of various arts: significance or profundity; meaning: substantive information or creative material viewed in contrast to its actual or potential manner of presentation: that which may be perceived in something.

~That last meaning opens up content to be just about anything.

Content (kuhn-tent): satisfied with what one is or has; not wanting more or anything else.

Contest (kon-test) noun: a race, conflict, or other competition between rivals, as for a prize: struggle for victory or superiority: vigorous or bitter conflict in argument; dispute; controversy.

Contest (kuhn-test) verb: to struggle or fight for: to argue against; dispute: to call in question: to contend for in rivalry.

I’m feeling content to create content on this lovely, clear day. I won’t contest the results of my visual poetry experiments, and appreciate the poetic content equally. It’s not a contest.

The same image of the previous poem with a page of text from Man and his symbols by Carl G. Jung next to it.
Now the Experiment by Maria L. Berg 2022

The Prompts

The Stream of Consciousness Saturday prompt yesterday was “clear” which got me thinking about the clear sleeve idea I started playing with “Combine.” I’ve been thinking about using the clear plastic to create blackout poetry. I thought it would be fun to print text in the same size and font and then use a blackout design from one poem on another piece of text.

Since I wanted to use small, uniform text, I photocopied sections from a few non-fiction texts I own. I started with Rose Windows by Painton Cowen. Choosing a random page from the introduction, I created the first image in this post.

Then I switched out the text to a page from Man and His Symbols by Carl Jung using the same blackout and got this:

The same purple blackout over a new text from Man and his symbols by Carl G. Jung, creating a new poem.
The Dream of the Unconscious Dreamer by Maria L. Berg 2022

I used this same blackout with two other random pages from non-fiction I own, and moved it up and down the pages. I highly recommend trying this as an inspirational tool. I’m loving it. It’s like creating a cipher to bring your own, new understanding to any text. I also like that it leaves the original text intact as I change it and make my own choices and meanings.

The Poem

Dwelling Entirely in the Slime of the Earth

Transfix us equally
unexpected feeling
elusive awe and wonder

this experience
accentuated by
interweaving tensions

poured light of
infinite shades
in the sun

glowing quietly
jewels and coloured
glass possessing

me dwelling
in some strange
universe which exists

entirely in the slime of the earth

More Fun Discoveries – #LitMag+ The Sequel

 

I received another acceptance letter this morning! The story I submitted to Speculative 66 called “The Scout” will be published April 6th. As I mentioned in previous posts, I enjoy writing challenges and having to write a story in such a small and specific word count is a great exercise.

The story they are publishing is a pared down version of a story I wrote a while back that a friend from my critique  group really likes. I thought of her while I reworked each word because I wanted to make sure she will still feel the same when she reads it.

After I submitted, I looked through my writing and found two more short pieces I had created through a writing exercise. I was in the mood and thought I would submit again in the future, so I worked them to fit the 66 word format. What made the exercise even more enlightening was that it was easier to edit the word count down than to build it back up once I had gotten to the core of the story.

ink-blot-logo Today, while enjoying the Wednesday Twitter chats: #writerslifechat, #creaturechat, and #storysocial, Allison Maruska was happy that she had a story up at The Drabble.

The Drabble publishes stories of 100 words of less. They have a great page that defines Drabble and they choose strong, interesting stories. I hope it will become a home for one of my very short stories. If you love  microstories, give them a try.

 

 

 

Want More Readers?

While preparing my next newsletter, I noticed that my last one had a bunch of great information in it. I don’t want anyone to miss out, so here it is to give you a taste of what goes into my newsletters. If you like it, please sign up to get monthly installments and your free copy of Read to Write: Conflict and Suspense.

social media buttons

So many places to post content. Make it good content!

Give your readers what they want how they want it

No matter what you are publishing to the web, your readers are going to read it differently than they would a book or other type of written media.

Studies have shown (Nielsen 2006) that people tend to scan web content. They look at the title, subtitle and first paragraph and then quickly scan to the end. This has led to two ideas of content design:

Both ideas work together. The F-shape design emphasizes grabbing your reader’s attention with an exciting title, an informative sub-title and summarizing what you are going to talk about in your first paragraph.

The upside-down pyramid is a design where you put the most important thing you want to say (or the conclusion) at the top of your post and make sure everything that needs to be read is on the top two thirds of the page.

Make your content sexy

Sexy content has nothing to do with sex (unless you’re writing erotica). It’s all about reader appeal. What makes someone look at your page of content and think, I want to read this? White space.

White space? Then why write anything, right? No, the blank page isn’t sexy. The sexiness of white space is the breath between ideas, like a rest in music creating suspense.

To create white space in your content you can use:

  • titles
  • subtitles
  • bulleted lists
  • numbered lists
  • infographics
  • images
  • tables
  • videos
  • links

In other words, anything that provides useful information and breaks up the text.

Accessibility

For me, one of the most interesting sections of learning to write for the web was the discussion of accessibility. When scrambling to finish a blog post, or in the excitement of posting a video to youtube, it is easy to forget to make our posts inclusive to as many people as possible.

When posting blog posts and videos in the past, I put very little thought into the image descriptions and alternate text. I didn’t really understand the purpose off these extra steps. But they have a very special purpose.

Imagine that you can’t see. How would you know what the image looks like that the blog post references? The digital voice on your computer would read the description of the image.

Now imagine you can’t hear. The website you are looking at has a great video, but you can’t hear a word the person is saying. Adding text to your video gives this reader access.

Spending just a little extra time with accessibility tools can enhance your content and increase your readability.

SEO: Titles and Key Words

Search Engine Optimization (SEO) has become big business. It is how websites, blogs, people, anything, is found through a search engine on the web.  Increasing your SEO may increase your readership. How do you increase your SEO? By using the key words your readers are searching for in your titles, key words and content.

Overwhelming, right? Not anymore. Last month you learned about creating personas. You spent time researching and getting to know your readers. Now, ask each persona, What did you type into your search engine (maybe assign a different search engine to each persona–Fred uses Bing, Jenna uses Yahoo, etc.) to find this content?

This exercise changed my ideas about key words. When I first started blogging, I listed my key words for a blog post one word at a time, but when I search for things I very rarely type one word searches. Pay attention to how you search the web. Try to image yourself searching for a topic and finding your website or blog. How did you get there?

Making sure that your titles, subtitles and phrases in your content all include your key word phrases will increase your SEO.

Take Away

Even if you have taken the time to write and edit the most interesting, well-written content that you know your readers will love because you did the research and took the time to get to know your readers and your competition, you still need to present your content in a way that will appeal to how they read on the web.

Experience Writing: This site is about you. Tell me what you want in the new year and a free gift!

This year is all about you!     white flowers round

I recently took a course from Open University Australia called Write for the Web. The course opened my eyes to some fundamental truths about writing. The first truth–seems obvious, but created a shift in my outlook–I am writing for you. To write good content, I need to know what you are looking for when you read this blog and give it to you.

What do you want in the New Year?

So, what is it that you want to explore this year? What would you like to see me write about?

You are writers and bloggers who labor to create blog posts, stories; even novels, and you want people to read them. You are travelers, photographers, crafters and foodies who want to share your passions with the world. What are you looking for when you read this blog? What can I write so you leave feeling satisfied and come back for more?

Starting today, I am adding a fun poll or two to my posts to get to know you better.

 

 Thank you for your answers. I can’t wait for the results.

A new name for a new outlook

To reflect the change of focus from my personal writing experience to your experiences as writers and readers, I have changed the name of the site to Experience Writing. I hope you like it. I think the new name describes the purpose of this site more clearly.

Want to improve your blog or website? Here’s a FREE content check list!

Because I enjoyed the Writing for the Web course  and learned so much, I have a lot of great information to share.

If you want information on how you can improve your content, sign up for my newsletter and you’ll receive a free printable checklist for writing good content for the web.

I want it button

lillyI hope you had a wonderful holiday season and are looking forward to the new year with hope in your heart.

I can’t wait to see our poll results and read your suggestions. I look forward to learning and growing with you in 2016!

Happy Writing